Please note: Store will be closed from Jan 24th - Apr 01 while we make some internal changes. No orders will be sent during this time


Umi in Japanese means the sea..

For our love of the ocean, the deep endless blue
Peaceful, raging, calm, stormy, deep, mysterious, magical.

So much plastic is ending up in this big beautiful ocean. At least 8 million tons of plastic end up in our ocean every year. Half of all seabirds and turtles have plastic in their stomachs. The Australian Marine conservation society has listed plastic bags as the number 1 most dangerous plastic product for ocean animals. We believe we all need to be making sustainable choices that will ensure our beloved ocean and planet can thrive for future generations to come. 

With that in mind, we are donating $5 from each sale to Marine conservation Australia. They are Australia’s only national charity dedicated solely to protecting the precious ocean wildlife.

We wanted to create a tote that goes beyond single use to everyday use. Made from certified organic cotton, tough, durable, and washable - great for carrying all your things. All day, everyday.
Switch out that plastic bag and help support the Ocean warriors fighting for our big beautiful blue.